Perspective: Do we have to be sexy to win a corporate partner?
Let’s be honest, a pug isn’t the best-looking dog. It’s got a face that looks like it’s been hit with a brick, it wheezes like an asthmatic in a pollen storm and it won’t be qualifying for agility trials anytime soon. But clearly there are thousands of owners who see beyond its limitations and can’t wait to add a pug to the family home.