Campfire Community Blog

Campfire Community Blog

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Why Australian NFPs must treat 'brand' as a strategic asset

16 April 2025

The NFP sector has never been more competitive. There are over 60,000 registered charities, all vying for attention and dollars and this is why Australian NFPs must treat 'brand' as a strategic asset to secure sustainable funding

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Driving loyalty and stronger commercial outcomes through data

15 April 2025

What are the benefits of spending time and money on customer segmentation in your charity or social enterprise? Or reframed, what is the loss if you don’t?

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What winning organisations do differently (and how you can too)

15 April 2025

In the world of government and major philanthropic funding, there's one truth I've learned again and again

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My husband died without a will – what this taught me about crisis preparedness

Lahra Carey,
28 January 2025

My husband died suddenly and without a will. We’d agreed on the basics – leaving everything to each other – but we avoided the tough conversation about who would care for our kids if something happened to both of us. That sat firmly in the ‘too hard basket’. Then the unimaginable happened, and he died intestate.

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NFP salary sacrificing is so retro (and not in a cool way)

Brendan Lucas,
20 January 2025

A quick Google search about Australia in 1986 reveals that the average capital city median house price was just over $80,000, people were still renting VHS tapes for movie nights, and salary-sacrificing options for Not-For-Profits were introduced as a fantastic tool for attracting top talent.

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4 types of social change need different partnerships

Linda Garnett,
16 January 2025

The humble BandAid is much maligned. BandAid solutions have become synonymous with flimsy, short-term responses. But anyone who’s ever had a hang nail or a paper cut will know how painful life can be without one. You don’t need a bandage or a visit to the doctor: the BandAid is the perfect solution.

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So, what is Wellbeing?

Jeff Steedman,
16 January 2025

Wellbeing can be thought of as the state of being healthy and content, it is the combination of physical, mental, emotional and social aspects that determine a person's level of happiness and satisfaction.

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Managing Salary Packaging Internally vs Outsourcing

Ben markovic,
01 January 2025

Employers are often keen to offer a salary packaging program to staff. How they provide it, though, is big decision in itself!

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Surviving or Thriving?

Jeff Steedman,
01 January 2025

The difference between surviving and thriving is massive but has less to do with life circumstances and everything to do with how you choose to think about them.

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Leveraging expertise to transform staff engagement

Linda Garnett,
19 December 2024

Ever wondered why corporates are badgering you for team-building activities and staff participation opportunities? It’s not that they don’t have enough work to fill the day.

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