Julie Weldon
Communications Specialist
I highly recommend Julie for her expertise in communication strategy and leadership. Her diverse experience, broad perspective, ethical decision-making and proven track record of success make her an asset to any organisation seeking to improve its communication and advocacy efforts.
Zora Artis GAICD IABC Fellow SCPM,
CEO, Artis Advisory
Julie and her team leverage their strategic communication skills to help organisations build and protect their reputation, enhance their profile and grow their reach.
Services include developing communications strategies and plans, and implementing them. For some clients, they manage websites, social media, media relations and newsletters to promote their services. For others, they work on projects such as website copy, annual reports, collateral or running awareness campaigns. They can also help communicate change, such as mergers, brand launches or a change of CEO. The team is equally adept at internal communications and helping you take your team on the journey.
Capabilities
Transformation and change
- organisational restsructure strategy / support
- technology, systems and processes review / strategy
- mergers and acquisitions advisory
- rebranding / brand revitalisation
Stakeholder engagement
- community engagement
- report writing
- public and media relations
Fundraising and partnerships
- campaign strategy / planning / management
Brand, marketing and communications
- communications strategy development
- marketing and communications strategy
- communications implementation support
- website design / development
- social media strategy / content / automation
- media relations strategy / implementation / launches
- report writing and editing
- newsletters / EDMs / email marketing
- content development (web, blogs, case studies)
- copy writing / editing / proofing
Clients
Foundation for Rural and Regional Renewal (FRRR)
Melbourne City Mission
Kids First
Freemasons Foundation Victoria
Crohn’s and Colitis Australia
Qualifications and recognition
International Association of Business Communicators (IABC) award winner 2016, 2017, 2019
Former Board Member, Crohn’s and Colitis Australia
Former Chair, Fundraising and Communications Committee
Former Chair, Melbourne Panel and Global Judge IABC Gold Quills Awards
Former Member, Organising Committee IABC APAC Fusion Communications Conference
Former Board Member, IABC Victoria
The communications team led by Julie Weldon has supported FRRR for over a decade as a full-service communications and marketing agency. In that time FRRR has doubled in its reach, engagement, and ultimately impact in strengthening remote, rural, and regional communities. Julie has been by our side through it all, providing expert advice and deep knowledge of our audiences, markets, and deploying effective strategies to support FRRR’s objectives. FRRR’s website, annual reports, social media, program reports, and stakeholder communications are testament to the standard that Julie delivers.
Natalie Egleton,
CEO, Foundation for Rural and Regional Renewal (FRRR)
Julie always delivers exceptional quality. Julie understands how to make ideas commercial and palatable for different target audiences, has an ability to 'join the dots', and an innate ability to build concrete products from concepts. She helps us get our voice heard - by the right people and at the right time. Julie is a strategic and confidential sounding board for a CEO, helping to reality test ideas, explore issues, frame options and be that essential supporter to the sometimes-lonely role of CEO.
Alexandra Gartmann,
Former CEO, Foundation for Rural and Regional Renewal (FRRR)
